Unconscious Learning & Hypnotic Ericksonian Metaphors

• How to develop the right mindset to learn at a deep unconscious level so that the techniques and learnings “seep” into your mind.

• Why having a child-like spirit when learning this program will allow your unconscious mind to reach its full potential.

• A series of hypnotic stories to relax you and prepare your unconscious to take in everything you learn

• Erickson’s secret (and very simple) recipe for making small talk - you’ll never be left feeling uncomfortable or at a loss for words again!

• A hypnotic greeting ritual to start of the program on the right foot

• How to develop your hypnotic storytelling abilities from the very first step

• The EASY way to extract hypnotic metaphors from your life you can use within your hypnotic stories

• A 3 step guide to using metaphor hypnotic process– this is the gold standard of metaphors!!

Metaphor Skill Building &
“Artful Vagueness”

• Using parameters for working with memories (this is based on what you want or what the problem is) -- you’ll get a step-by-step process to work your way up to more difficult problems!

• How to change the way you look at your experience through a “second person adventure”

• 3 debrief questions you can ask to help you extract the meaning from your experience.

• How to shape and craft experiences people enjoy… you’ll find out how to do this here in module 2 and this is how you build your transformational change work foundation.

• Turn a memory metaphor into a guided journey by offering suggestions to help “craft” the experience into something extraordinary.

• Increase the vividness of mentalization using “sensory overlap”… you can use this technique to make your subject feel like their mental experience is suddenly increasing.

• How to create a “Choose Your Own Adventure” experience so anyone you use hypnotic storytelling with will relate to it and adapt the experience to their own imagination.

• A 3 step guide to using metaphor hypnotic process– this is the gold standard of metaphors!!

• How to use the 3 principles of “artful vagueness” to guide someone in the direction you want but with enough space for them to make it meaningful in their own way… this gives your subject freedom to “populate” the scene with their own unconscious mind. Use this technique and you can put a room full of people in trance!

Problem Transformation, Using Frames
In Metaphor & A Group Trance With
Metaphor Context Shift

• Get the practical applications and demonstrations of how to use metaphors for problem transformation.

• How to frame your stories and “tweak” the metaphor to nudge your subject towards finding the deeper meaning.

• Why you can take ANY life event and make it hypnotic (you’ll see how embedding a regular story in a hypnotic context creates a completely NEW type of experience… PLUS how to create metaphorical content out of it.

• Fine tune how you use metaphors -- in this module you’ll begin to hone your delivery, so you can experience the same content…but in a NEW way.

• See all the metaphor skills in action with demonstrations including a group trance induction with a metaphor context shift.

• The Metaphor Progression and using 4 different voices, 4 different perspectives.. you’ll immediately see how each one shapes your experience in one direction or another.

• FOUR stages of metaphor progression and how to know WHEN to use each one (as you progress through the training you’ll start to build up an intuitive sense for this!)

• How to bring the 3 stages of metaphor progression together, with each stage drawing you more and more into the hypnotic experience…until you reach the FOURTH stage…which is where the experience really takes off.

• How to use different perspectives to create LAYERS so you can project the right level of metaphor

• Know when your subject is starting to FEEL like something is progressing even if they can’t put their finger on what it is…

Story Vs Metaphor, Narrative Shifts &
“Truth Value” In A Metaphor

In this module, you’ll really start to get into simple but effective exercises that will prepare you to intuitively grasp how different narrative shifts will have different impacts on you. You’ll also find out how any metaphor will do..given the right context! All stories are metaphors, but not all metaphors are stories! And with stories you can convey more information in a much richer way.

• How to tell the difference between a story… and a hypnotic story. (This is where metaphors create an opportunity for insight to EXPLODE into the conscious mind!)

• The reason you shouldn’t be in a hurry to “fix things” for your subjects and why it’s MUCH better to give the unconscious mind an opportunity to come up with its own solution.

• How the mind constructs a context where our natural problem-solving mechanism is focused on actually solving the right problem… you’ll find out how to do this!

• Build an even stronger foundation for your metaphors so that in the following modules you’ll begin to make it more complex and sophisticated

• Why the less your metaphor is shaped, the stronger your context has to be. The weaker your context is, the better your metaphor has to be…it’s all about creating the right balance!

• The truth value in a metaphor (how true your story or metaphor really is). The KEY is to have the RIGHT amount of truth to your hypnotic stories.

• How to match your “truth value” to the metaphor progression level.

• How to turn an activity into a metaphor (and why it’s even EASIER to use a physical activity than a mental one so you can make sense of the symbolism).

• Craft powerful hypnotic stories… even if you’re not a natural storyteller. It’s all about simplicity here! I’ll show you how to use the most BASIC elements to trigger INSIGHT at the unconscious level.

• After this module, you will quite literally be able to turn ANY activity into a hypnotic metaphor… no matter how simple!

The Power of Pauses & Evoking Meaning Using Ericksonian Unconscious Vocabulary

You’re really building up your story telling tool kit here and learning the value of elements such as using a trance voice adding pauses in the right places and presenting a narrative that will stimulate meaning in our subject's unconscious mind.

• Review the four styles of story narrative… you’ve built a strong foundation by now and will start to notice how you can CHANGE the experience depending on the style you use.

• The Power of Pauses: Why pauses provide MORE opportunities for unconscious content to surface… you’re really starting to stimulate the unconscious and achieve MORE by doing LESS!

• HOW and WHEN to add PAUSES to your hypnotic story telling… here you begin to add new tools and put them together to build a richer experience

• Find out the easy GOLDEN RULE for any form of storytelling (If you want your story to FLOW naturally do this!).

• How to ENHANCE the meaning of hypnotic experiences using connected metaphors to create a bridge between facts and meaning.

• How to tap into meaning…communicate the meaning…and (most important of all) EVOKE the meaning from your subject. Do this and you’ll be able to virtually blow any problem out of the water.

• Transform the meaning of a story in a way that will make you feel MUCH more connected to it so you feel the ESSENCE of what you’re trying to convey… this is a MUST if you want your subject to relate to your story!

• How unconscious vocabulary will naturally emerge when you feel connected to the meaning of your story and context… you need this to activate the listener’s brain.

The Powerful Metaphor Checklist,
Demo 2: Eliciting Symbols From A Strange New World & Demo 3: Developing Symbolic Representations

• Move from the GOLD standard of metaphor to the PLATINUM standard by adding layers.

• Why it’s critical for you as the storyteller to develop a deeper connection to the metaphor on an unconscious level, that way, you can deliver it to your subject in a much more powerful way.

• Strange New World Exercise: Find out how to search for symbols (you’ll see how to do this in the demonstration “Eliciting Symbols From A Strange New World”.

• How to elicit meaning from symbols and add extra layers when you want to help your subject find an even deeper meaning (with this you’ll be able to open up metaphors almost infinitely!)

• Use symbolic representations and TWO vital questions to find the meaning behind symbols…This is the MASTER KEY that allows you to LAYER metaphors and turn your story into transformational work.

• A demonstration of how to use a core metaphor, and develop symbolic representations and meanings around it – this is multi-level communication in action!

• Get a powerful metaphor checklist with the 3 types of metaphors: moving through each phase will connect you even more deeply to your story… you’ll see what a tremendous difference this makes.

Crafting Stories, “Metaphoria” And Demo 4: Using Metaphors For Transformation

• Student Q&A Session: Listen in on questions students had during the live training to clarify the techniques and exercises so far

• The two types of story styles and the value of association and dissociation… this is useful stuff!

• Why studying the structure of traditional fairytales will make you a better storyteller.

• In this module, you’ll get to enter into “Metaphoria” (like euphoria, but even better!)

• The ‘Forest Gump’ game specifically designed to break down rigid views of categories – this will come in handy when you start to work with therapeutic stories

• How to connect your ‘seed’ metaphor with the ideal outcome of a problem -- you’re getting into mixing metaphors here and expanding the metaphor from a personal meaning to an interpersonal meaning.

• Develop your hypnotic INTENT– your ability to enter a state of Milton-like weirdness and deliver your metaphor with deep meaning.

• What to do if your metaphors are NOT connecting (for example, if you use a functional adult metaphor with a less functional childhood metaphor) … find out how to RECONNECT them with stories.

• Demonstration: Using Metaphors for Transformation - Wrap up this module with a helpful demo of how to use metaphors for transformation so you can see all these techniques in action.

Demo 5: Putting Your subject Into The Story, Demo 6: My Friend John Technique And Demo 7: Mirroring A Problem & Solution

By this point, you have the core idea of how to develop your metaphor from the gold standard to the platinum standard, but there's one last piece missing to complete your transmutation. You now want to make sure your subject is doing change work, not just listening to the stories.

The next step is to get your subject to process your hypnotic metaphors as hypnotic metaphors, as hypnotic suggestions for transformation. In this module, you’re going to put your subject into the story, this gives them a chance of transforming themselves!

In this module, you’ll learn how to generate and dissolve emotions.

• Demonstration: How to put your subject into the story… and when it’s the RIGHT time to present your metaphor.

• How to make sure your subject is doing change work… not just listening to the stories.

• The Oral Storytelling Tradition and how to know how or when to change your metaphor. (Hint: Your unconscious mind will work it out for you!)

• Find out how to use the “My Friend John” induction in 4 steps, plus a demonstration of how to spot subtle trance signals – this is how you know it’s working!

• How to mirror someone’s experience in story form – this has a significant impact – you’ll notice your subject’s physical responses change depending on if you’re talking about the problem or solution. Fascinating stuff!

• What happens when you mirror your subject’s physiology back to them within the descriptions of your story…This increases your subject’s experience and engagement with the story… and you’ll see the incredible result this has on their mindset!

• Find out the framework for talking about your subject’s physiology and the journey their physiology took… yes, it's a metaphor for the transition itself.

• Demonstration of Mirroring the Problem/Solution: Watch an induction followed by the mirroring problem/solution technique embedded in a story… the subject’s emotion and state of mind start to reflect the positive outcome of the story.

• Demonstration: Using Metaphors for Transformation - Wrap up this module with a helpful demo of how to use metaphors for transformation so you can see all these techniques in action.

Turning A Metaphor Into A Story & Demo 8: Emotional Detective Game

When you learned to drive a car or ride a bicycle initially it was technical, complex and required effort. Over time with repetition it became easier, unconscious, habitual, natural, smooth... And the exact same thing will happen with your metaphor process, and with turning a metaphor into the context of a story as you’ll master in this module.

• Student Q&A Session: Hear questions and doubts from students to clarify the techniques from the previous module.

• Turning a metaphor into a story: Find out the 3 core elements that turn a metaphor into a story... without this your story won’t have the same therapeutic value.

• The critical elements that MUST be present in a story if you want to leave you listener with a sense of satisfaction.

• The Emotional Detective Game: A demonstration of how to work with a range of emotions (it helps to think of them as painter’s palette with colors as emotions…you can mix them however you like to create a landscape… In this exercise you’ll “paint” any emotional landscape your subject needs.

• Two external clues that allow you to detect or infer emotions your subject is experiencing (kind of like mind reading!).

• Develop the MASTER concept of noticing and reading the body language of fear… this one is important because fear is something you’ll come across whenever you’re dealing with a subject who feels threatened.

• 7 steps to resolve fears from social, physical, emotional or intellectual threats using metaphors.

• How to read the body language and context of anger, the purpose of anger and how to resolve anger in your subject by re-establishing boundaries.

• What to look for in body language, tone and context to notice disgust in your subject.. and the magic phrase to ALWAYS use when resolving emotions with metaphors!

• How to reverse the body language of negative emotions and bring your subject back into a better state… essentially DISSOLVING the negative emotions.

How To Intensify Or Diminish Emotions &
The Therapeutic Value Of Surprise

In this module, you’ll learn how to work with even more ranges of emotions; sadness, joy and even surprise. You’ll be prepared to work with the four core negative emotions and the one core positive emotion

• How to diminish the emotional impact of an experience and INSTANTLY gain power over it… quite a skill to have in your toolkit!

• Identify the body language and context of grief and sadness… you’ll also learn the purpose it serves, and the importance of time here.

• How to induce and intensify joy using metaphor…. Plus, the signs to look for in your subject to know they’re experiencing it on an emotional level.

• The therapeutic value of surprise (this is where your brain comes to a cross roads and decides your emotion based on your values).

• Discover the incredible therapeutic value of surprise…. (hint: surprise SHUTS DOWN every other emotion. You can’t be surprised and angry at the same time!!)

• Why surprise is the trigger than can instantly break your subject out of thought loops, emotions, attitudes, beliefs… any time they are stuck -- surprise is the way out (also known as a pattern interrupt).

• Hypnotic language you can use to create the feeling of surprise.

• Plus 6 bonus emotions you’ll find extremely valuable to know in the context of hypnotherapy... you can use the same process covered in modules 9 and 10 to work with these.

“Storyness”, Association Vs Dissociation In Stories & Transformational Story Processes

• Why the core of storytelling is when you change emotion within the context of a hypnotic story.

• The real subconscious reason people DON’T LIKE giving someone unsolicited advice!

• Discover the value of association and dissociation in stories – they have different but important tasks.

• How to use an “associational matrix”. Thanks to this, you’ll know the right way to craft your story depending on the context… and why you should be able to tell ALL kinds of stories across the matrix.

• Association and dissociation tools: Create each one using language, point of view and the identity principle.

• Transformational Story Processes: Two story styles you can use to help someone transform an attitude from negative to positive.

• How to use your seed metaphor and turn it into a “cautionary tale” or a “zero to hero” story in a way that can transform your subject’s way of looking at the world.

Covert Fractionation, Demo 9: Double Induction & Demo 10: Internal Fractionation

When you learned to drive a car or ride a bicycle initially it was technical, complex and required effort. Over time with repetition it became easier, unconscious, habitual, natural, smooth... And the exact same thing will happen with your metaphor process, and with turning a metaphor into the context of a story as you’ll master in this module.

• Find out how to intensify trance through covert fractionation… Use this during your induction and you’ll get your subject into a REALLY deep state of trance.

• Double Induction Demonstration: A fun demo of a double induction: one person tells the hypnotic story, and the other does an arm levitation…this is a great party trick if you’re ever in the company of fellow hypnotists!

• Internal Fractionation Demonstration: A demo of internal fractionation – along with a breakdown of the simple structure to use as you deliver your story for maximum impact.

• How to “fractionate” without breaking the trance – you’re essentially moving between separate realities!

• What to look for during an arm levitation that signals your subject is still processing something and not ready to move on… and how to help them move past the hurdle they’re stuck on.

Demo 11: Therapy Using Stories, Eliciting Symbols From The “Strange New World” & Going From Symbols To Hypnotic Metaphor

Therapy Using Story Demonstration: A FULL demo of therapy using story filled with metaphors and symbols to create a deep and meaningful experience for the subject.

• Uncover the FIFTH style of metaphor using the Strange New World exercise you learned in Module 6

• Find out how to elicit positive symbols from the “Strange New World” – this will reveal where your subject finds JOY!

• “Warm up” questions to ask about an imaginary landscape to understand how symbols connect to your deeper emotions… this impacts your unconscious mind more than you expect!

• You’ll really start building up your metaphor tool kit in this module, and you’ll find out how why metaphors are useful even if they don’t seem to “fit” within a story context right away.

• Going from symbols to hypnotic metaphors and how to move effortlessly between the two.

Using Metaphors Socially, Hypnotic Lectures & Bringing Out Unconscious Potential

• Why ANYTHING that inspires or moves you will have an impact on your unconscious life… and translate into the way you live your life too.

• The role landscapes play in hypnotic storytelling – you’ll be able to easily come up with realistic and fantasy landscapes to use!

• Open up how you can translate unconscious processes in a way you can present to the world (here you’ll move from a fantasy world into the real world).

• A step-by-step walk through of the process you can use to connect symbols to a purpose or real-life goal.

• How to deliver and activate your metaphors in a way the unconscious mind can easily “pick-up” for a profound impact.

• Discover the third style of information where you describe a simple process (you can do this with ANYTHING you have interest or knowledge about!)

• How to turn a “social lecture” or description into a hypnotic lecture (hint: you’ll need to use the MW Principle and your trance voice).

• Using hypnotic lectures: Teach the conscious and unconscious mind at the same time… it’s all about the layers and subtexts you’ll find out how to create here!

• Find out why once you’re connected to your story you will naturally be able to fill it in with more details… and create the meaningful connections that make your story a hypnotic story!

• In this module you’re setting up the final steps before you use hypnotic lectures for real transformation.

• Bringing out unconscious potential: Why ANY information you can connect to as a hypnotist, both intellectually and symbolically, is source material for a transformational metaphor.

• How to get in the right mindset of working with a subject where you don’t have to label their experience - this frees you up massively!!

How To Craft A Multi-Layered Metaphor & The Transformational Process
In Metaphoric Form

• Use the same symbol activation model you learned before, but now within the part of the story where the transformation takes place!

• Why you need to embody the emotions before and after a transformation takes place… this means reflecting the emotion in your body language and context!

• The 5-step process to create a multi-layer metaphor. Here you really start to bring together everything you’ve learned!

• How to think about the parameters of the problem – you’ll want to keep the difference between remedial and generative problems in mind when working with a subject!

• How to adapt all of the work you’ve done creating metaphors, symbols and stories… and transform them from your personal meaning to your subject’s personal meaning.

• 3 critical elements you need to create the transformational process in metaphoric form… this is when you start putting your subject into the story.. see how this impacts your session in only 7 minutes!

• The ‘My Friend John’ process for transformation broken down into 6 easy-to-follow steps

• Why feeling joyful and happy makes it easier to learn and master hypnosis... along with a group hypnosis induction you can listen to anytime you want the information to take hold in your unconscious.

Embedding Suggestions & Priming Your Metaphors & The “Mines Of Metaphoria”

• The transformational process within a story: what to focus on in the beginning, middle and end.

• What you should focus on in the MIDDLE of a story (hint: this is where you’ll want to help your subject access vivid imagery).

• How to “prime” someone’s unconscious so they’re ready to access memories… you will also prepare them to dissociate from the memory.

• How to create a sense of safety within your metaphors… you’ll even get an example of how to associate AND dissociate at the same time.

• How to embed suggestions and prime your metaphors so you can essentially get your subject’s unconscious READY for the transformation that’s coming.

• How to keep your hypnosis foundation SOLID (you should never add a tool at the expense of your foundation... sometimes less is more)

• The “Mines of Metaphoria” exercise: Work with subjects in a way that “extracts” metaphors from their unconscious.

• Once you get your subject into “Metaphoria” you’ll be able to talk to them in more unusual ways because you’re actually talking directly to their unconscious!

Questions For Deeper Unconscious Responses, & The Practical Use Of Ericksonian Metaphors

• Questions you can use to draw your subject out of the literal symbol into the figurative expression… this is where the subject connects to their own metaphor!

• A subtle but powerful way to bring your subject into the story by activating symbols… you’ll see a complete demonstration of how to do this.

• Question and phrases to use with your subject to actually ACTIVATE the symbols for them PLUS an example of how to use the “fascinating idea” induction.

• The practical use of Ericksonian metaphors and how to get your subject to focus on their desired outcome rather than their problem (this is when you CONNECT to the goal of your session!)

• 5 questions to ask for internal self-activation (it is important to ask YOURSELF these questions whenever you activate your subject’s symbols).

• Why your seed metaphors are the foundation to working from the problem towards a solution -- if you mess up your seed metaphors, everything else will be meaningless!

• How picking a simple activity you can metaphorize is the GOLD standard for a solid foundation… you’ll have it by the time you reach this module!

Stacking Metaphors. The Zeigarnik Effect & 10 Covert Hypnotic Loops

• In this module you’ll move from GOLD standard (simple metaphor of an activity) to the PLATINUM standard metaphors (Gold standard + symbols + positive emotional ending).

• Comfortable with gold and platinum metaphors? Try the CHALLENGE metaphor exercise (including a transformational mini-technique or zero to hero story in the middle)!

• How to STACK metaphors… you’ll work with up to 5 in this module and something interesting will begin to happen as you move past the second one…

• The Zeigarnik Effect: Why some memories FALL away… imagine what you can do by interrupting a memory in the middle and replacing it with other things!

• How to USE the Zeigarnik Effect in your hypnotic storytelling (you’ll find out the 5 steps to follow to use this effectively)

• A complete breakdown of 10 covert hypnotic loops (all the way from hypnotic lecture to transformation stories) so you can use metaphors within metaphors – this is the level true master hypnotists operate on.

The Debrief Of Kyle’s First Medical Demo & Demo 12: Group Medical Hypnosis

• Medical hypnosis: Hear from Kyle about using hypnosis for his Hashimoto’s thyroiditis autoimmune disorder.

• How hypnosis helped Kyle’s condition improve and develop more trust in his own body… this is an incredible example of the impact your training will have on people!

• Group Medical Hypnosis Demonstration: A FULL demo of a group medical hypnosis session where you’ll see hypnotic stories, symbols, metaphors and unconscious learning all come together.

The Group Medical Hypnosis Protocol, Closing Nested Loops & Group Trance

• The Group Medical Hypnosis Protocol: The COMPLETE protocol, plus how to use hypnotic stories in the context of group medical hypnosis.

• The key things to keep in mind if you use hypnosis to work with medical issues – ethical considerations are a MUST here!

• Group Medical Demonstration Debrief: Get a complete debrief of the group medical hypnosis demo so you understand each of the elements that make the medical hypnosis protocol so powerful.

• We’ll put these techniques into action with my own hypnotic storytelling so it really “seeps” deep into your mind with the final hypnotic story of the training!